You already have everything you need to create stuff on the internet

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As Apple’s fall announcement event approaches, I’ve been eyeing the rumored iPad Pro. I find myself daydreaming about a “magic” tablet that, paired with a Smart Keyboard and an Apple Pencil, will inspire me to consistently create content and publish it online. That will somehow catapult me to internet nerd success.

Based on my history, that’s not going to happen. I’ve bought three iPads in the past; none of them made me more disciplined, more creative, or more talented. Each time, I struggled to find a use case for the thing, and the iPad would sit, unused and unloved, for weeks. Eventually, I abandoned the iPad upgrade train and sold off my iPad Pro. To be honest, I haven’t really missed it since.

Lesson learned? A new device won’t magically transform me into a prolific creator.

Fortunately, the inverse is also true: if you want to create stuff, you don’t need a new device. You probably already have everything you need to make stuff on the internet. Consider:

  • You could put off podcasting until you have spent $600 on a microphone, an audio hub, and a year’s worth of hosting. Or you could create an Anchor account for free, record using the built-in mic on your iPhone—and start today.
  • You could tie your blogging aspirations to writing software that costs $40 a year—or you could just use the text editor that comes free with your computer.
  • You could believe that a $150 mechanical keyboard will make you a better writer—or you could get by with a $15 Logitech bargain from Walmart.
  • You could “learn to draw” using a $700 iPad Pro and a $100 Apple Pencil—or you could pick up a $10 drawing pad and $20 worth of pencils and pens.

If we’re honest with ourselves, it’s not the tools that hold us back. The real obstacles to creative productivity? Low motivation and overcommitment.  ■